Natures Choice
Nature’s Choice carries a range of over 750 own-brand health food and health related products. Please see our Product Range.
The company specializes in natural foods – which include bio-friendly foods and products, and organic foods and products. Typically, our foods are unrefined (whole food), preservative-free foods that do not contain synthetic chemicals and additives.
Whenever we mill a product in-house, we only ever use a stone mill for, unlike hammer milling, stone milling preserves the integrity of the cells that make up the grain.
While the Nature’s Choice range is primarily aimed at the enlightened “health aware” consumer, and in some degree to the housewife at large, the company also produces a unique range of specialty products that cater to the needs of the gluten-intolerant, the dairy intolerant, the diabetic, and those who suffer from other dietary intolerances and sensitivities. See Product Range.
Freshness Guarantee
Specially designed computer systems enable the company to purchase, to process and to pack raw materials and finished product on a “Just-in-Time” basis. This ensures that “fresh” raw materials are only purchased as needed and that processing and packaging are scheduled only in accordance with immediate short-term demand.
Thanks to our computerized “Just-in-Time” control system, our flow-through shelving, three huge cooling facilities for bulk and packed semi-perishables, stringent sensory and date checks, dedicated cleaning lines and inspection conveyors, and rigorous standards of hygiene, the company has earned a 100% freshness and quality reputation.
It is with utmost confidence that we are able to give our stockists the guarantee that every product that leaves our factory is 100% fresh.
Packaging
Unlike most health products that are packaged in 30-50 micron bags, the majority of Nature’s Choice products come packaged in self-sealing, stand-up pouches that are produced from 112 to 162 micron polyester & polyethylene laminate.
Our superior packaging offers the following distinct benefits:
- Extended freshness and longer shelf-life
- At store level, weevils etc. cannot migrate from other products into Nature’s Choice products as the thicker material acts as an effective barrier against insect infestation.
- Taste/flavour preservation
- Superior display and merchandising characteristics
- Quality look and feel commensurate with a quality product
- Vastly improved sales (Nature’s Choice sales increased significantly when we switched to superior packaging).
- Consumer/Brand Loyalty is promoted as outlined below:
- Consumers come to depend on durable, see through, self-seal bags and no longer have to transfer products into plastic containers at home.
- Nature’s Choice see-through, stand-up pouches are convenient for storage and enable the consumer to easily identify products that need to be replenished.
